Contact
(08) 9335 5060 mobile 0419 943 989
libby@barkingowl.com www.barkingowl.com
PO Box 1508 Fremantle WA 6959
Goal
To find satisfying project work that makes use of my skills
and experience on a, typically, part-time basis. These contracts can range
from a week or two up to 12 months or longer. It is feasible to involve occasional
travel.
This
work is likely to require some or all of the following: research, project
management, stakeholder relations, employee relations, community relations,
teaching, facilitation, internet communications, business development, cultural
and community development, lobbying, photography, high level communication
skills (verbal and written), strategic planning.
Experience
Project management, strategic planning, research and writing. Tertiary educated in communications, marketing and media. Practiced in these areas since 1990 - in private, community, government, educational and corporate settings. Work effectively in small or large team environments and independently.
Barking
Owl Pty Ltd
Director
Nov 1998 - present
Barking Owl has two wings working together so that we can fly. Technology and communications.
Because of this, we can offer communications solutions informed by leading-edge technology where appropriate, plus technology and software solutions that work for people and are clearly communicated.
COMMUNICATIONS WING - Project management, stakeholder and public relations, marketing, writing & photography. TECHNOLOGY WING - Technology consultancy & software development.
Communications wing clients have included: Gnarabup Beach Community Redevelopment, ABC Broadcasting Corporation, Dalai Lama in Australia, Wild Child, Solutions Magazine, Basildene Manor, Olio Bello/Cowaramup Creek Farm, Awesome International Children's Festival, National Native Title Tribunal, Department of Conservation & Land Management, Curtin Business School, AlintaGas, Main Roads WA, BankWest, WA Farmers Federation, Carlton & United Brewery, Tesco, Roger Haywood/Kestrel Communications, Masters Dairies, Telstra Corporate, Yellow Pages, White Pages.
Technology wing clients have included: Clipsal Integrated Systems Pty Ltd, Clipsal Integrated Systems Asia, Coca-Cola Amatil Australia, Government of Macau, Telesis Communications, WA Department of Commerce and Trade, Sydney Opera House, Telekom Malaysia, Westrail, BankWest, DigiCash Inc., Post Danmark (Danish Post Office), Posten Sweden (Swedish Post Office and Giro Bank), Torget, Deutsche Bank, TRW, BBS Norway and Bell Atlantic.
Triple Bottom Line
Barking Owl qualitatively and quantitatively measures its success based on financial, social and environmental results. The following projects are an example of projects we have made staff and other resources available for.
Dalai Lama
in Australia 2002
Event photographer - social documentation
Covered public talks and teachings in Melbourne & Geelong.
International
TV Turn Off Week 2000
Australian co-ordinator, strategist & media spokesperson
An ambitious, hard-fought media literacy campaign that encouraged people to
take a seven-day break from The Box to reclaim their time, relationships,
debt and mental environment. Reached over five million Australians. A series
of stories before, during and after the event appeared in most major newspapers
and on most major radio stations in the country, including full-page articles
in The Age and The Australian. Around 100,000 Australians are estimated to
have directly participated during TV Turn Off Week 2000 (22-28 April) due
to our efforts.
The Big Love
Gift Guide 1999 - present
Concept, strategy, website development, writing & marketing
Attracted international media attention and virtual visitors from around the
world. Winner of a www.dmoz.org "Cool Site" Award for ethical shopping.
See www.barkingowl.com/cc.
Cliff Street
Publishing 1993 - present
Assist in the production and marketing of fiction titles for this small, contemporary
publishing house. Set up and maintain Cliff Street's website.
Explore www.barkingowl.com for more.
Co-created this website and maintain it.
Sustainable
Business Network (Aust.)
Co-founder, facilitator, web-master
Jan 1999 - now
Dedicated to social and environmental responsibility in business, work and life. See www.barkingowl.com/sustainable for more. The SBN's unique on-line community is national (Australian) and international in focus and home to 90+ progressive business people and conservationists, including leaders in corporate, education, SMEs, government, community and NGOs. Organisations represented include KPMG, Forsyth Consulting, Ethical Investor magazine, Deakin University (Corporate Citizenship Unit), Business Council of Australia, Ethical Enterprise Network, Epoch Foundation, Universal Village, Planet Ark, Environmental Protection Authority and Community Aid Abroad.
Curtin
Business School
Curtin University
School of Marketing 1995 - 1999
Edith
Cowan University
School of English 1995 - 1996
Tutor
& Guest Lecturer
Conducting workshops, tutorials and
lectures in fundamentals of stakeholder relations, two-way public relations,
PR and the Internet, media relations, writing skills, strategy development,
research and evaluation. Strong emphasis on Internet communications and social
responsibility in business. Facilitated student development of 150+ public
relations and marketing strategies for real-life organisations, many of which
led to employment of individuals and/or ideas.
Fremantle
Arts Centre
Marketing
Manager
May 1997 - Oct 1997
Development of a comprehensive marketing
plan for this unique multi-arts organisation, tourism attraction and function
venue housed in a neo-Gothic, haunted, former Lunatic Asylum.
Libby
Davy Communications
Principal
Consultant
Perth
& London
June 1995 - May 1997
Public relations and marketing projects for government agencies, local government authorities, arts and entertainment, environmental organisations, banking and energy corporations, educational institutions, technology consultancies, sexual health businesses, holistic therapists and health professionals.
Consultancy, research & traveling
Nov 1996 - Nov 1997 based in London
Independent work as above. Extensive research into social responsibility in business, internet communications and business planning. Meetings with Co-operative Bank, Ikea, St Luke's, New Academy of Business.
Porter
Novelli
Senior
Consultant
Melbourne
& Perth
Feb 1993 - May 1995
Research, development, implementation and measurement of communications strategies for clients across most business and government sectors. Other duties included business development, client management, setting up systems in the new Perth office and supporting my co-workers in their roles.
Fortune PR
Jakarta, Feb 1995
WORLDCOM Exchange Programme
Visiting consultant providing creative and strategic input on promotional,
community and stakeholder programmes. Cultural exchange.
Rene
Gordon Publishing
Editor/writer
Melbourne
Jul 1992 - Jan 1993
Development, production and marketing
of computer training and reference materials; editing, desktop publishing
and marketing of two popular book titles; development of an instore electronic
product brochure for National Australia Bank.
BankWest
Communications Officer
Perth
May 1991 - Jun 1992
Publications, events management, employee relations, media relations, sponsorships, special events, advertising campaigns, desktop publishing and crisis management.
Formal Education
Bachelor of
Arts (Media Studies & Public Relations)
Edith Cowan University
1987 - 1991
Bachelor of
Arts (Communication Studies)
Murdoch University
1985 - 1986 then transferred to ECU
The Natural
Step Australia
Sustainability Made Easy www.naturalstep.org
Nov 2000
Spirituality
in Business
Professor Dorothy Marcic www.marcic.com
Sept 2000
Women's Economic
Development Organisation
Small Business Management
Nov - Dec 1998
Positions & Memberships
State Literature Centre, 2003
Community Midwifery WA, 2003
Sustainable Business Network (Aust.), co-founder, 1999 - present
Australians for Native Title & Reconciliation (WA), founding member 1997
Public Relations Institute of Australia (PRIA), 1990 - 1998
Computing & Photographic Skills
Advanced use of Word, Excel, PowerPoint, PageMaker, Outlook. in addition to a range of smaller applications. Advanced use of the Internet for research and communication. Administered a networked desktop publishing and multimedia system. Quick to learn new packages and systems as required (eg. Homesite, Dreamweaver). Ability to produce simple websites and edit, write for or develop more complex ones. Experienced photographer - portraits, action, arts, landscape, news.
Team Awards
International
1999 DMOZ Cool Site Award. The Big
Love Gift Guide.
1993 IPRA Golden World Awards. Issues Management. ITW Hi-Cone.
National
1995 PRIA Golden Target Awards. Employee
Communications. AlintaGas.
1994 PRIA Golden Target Awards. Marketing Communications. BankWest.
1994 PRIA Golden Target Awards. Issues Management. ITW Hi-Cone. State
1992 PRIA (WA) Awards for Excellence. Total Programme. BankWest.
Travels
Australia, Indonesia, Thailand, Malaysia, Singapore, United Kingdom, Greece, Denmark, Spain, Caribbean, France.
References
"Libby is a pleasure to work with, is extremely well regarded by myself
and others at CALM she has worked with, and can be counted on as a problem
solver."
Ron Kawaliliak
Director Strategic Development &
Corporate Affairs
Department of Conservation & Land Management
ronk@calm.wa.gov.au (08) 9389
8644 mobile 0419 045 355
"Libby
has proven ability to operate in the business world but she is no gray corporate
personality. Don't engage Libby's service expecting someone who will adopt
a passive, conventional approach. Libby is one of those rare individuals capable
of acting as a catalyst for change in an organisation. She has a fresh, different
way of looking at the world..."
Nigel de Bussy
Lecturer, Marketing, Curtin Business School
Immediate Past President, Public Relations Institute of Australia (WA)